Google has updated how your Google Business Profile can be managed directly through Google Search rather than in the business profile manager. After your business profile has been created and claimed, you’ll be able to customise details such as the business hours, phone number, and address so customers can see the most accurate information.
Establishing a Google Business Profile
Successfully establishing a Google Business Profile is an invaluable asset for any small business. It helps promote their presence online and gives them the opportunity to increase brand exposure on both Google Maps and Google Search.
Updating Your Google Business Profile in Google Search
Google Search simplifies the management of your business profile as you can now edit your information through Google Search after logging in to your account. Regular updates on your Google Business Profile help provide the most accurate and up to date information to potential customers.
Managing Customer Reviews
Managing customer reviews on your Google business profile is essential for enhancing visibility and credibility and can now be done entirely within the Search interface. It’s important to regularly review and respond to all feedback to maintain high standards of quality.
In summary, a Google Business Profile is an incredibly powerful resource for small businesses wishing to control their online visibility and attract new customers.
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