SEO

How to Use Images for Link Building?

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Internet users share millions of illustrations, photos and memes to tell stories and present their ideas to the world every day. Images express a great deal of information without words and can provide more context than written content. Images provide a great opportunity to grab attention, reach diverse audiences, and ultimately, market your brand. That’s exactly why you should be using this invaluable form of content to get your site to the top of search results.

Images And The Sharing Economy

As a marketer, you’re always looking for ways to attract more site visitors. Most of your site content probably focuses on anticipating the needs of your audience, so you can provide information that answers the right questions. People who come to your site might stick around if they find what they’re looking for, but only a small fraction of those visitors will link to your content. Read more...

Signs Your SEO Campaign Is Failing

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Search Engine Optimisation (SEO) is something that all businesses need to be concerned with today. After all, getting to the top of Google and in other search engines can be extremely valuable for any company. Because of this, a lot of people have invested heavily in SEO services. However, simply handing over your money and then forgetting about it does not come advised. You need to make sure your SEO campaign is working. Are you benefitting from more views and more customers?

With that being said, read on to discover some of the warning signs that your approach to SEO is failing… Read more...

Do Business Reviews Affect SEO?

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When businesses sell services and products, customers form opinions based on their satisfaction. These opinions are communicated through a variety of mediums, including word of mouth advertisement, online reviews, and more. And in today’s age, it is more important than ever to make sure these opinions are positive.

A bad review can put a sting on a company’s reputation, making it crucial to address all negative reviews in a timely manner. Not only do positive customer reviews help build customer trust but they can also help improve SEO. Let’s take a look at the true value of customer reviews for SEO. Read more...