Category Archives: Digital Marketing
Facebook Ads v Google Ads: Where Should You Spend Your Digital Marketing Advertising Budget In 2022?
Many digital marketing managers are struggling with all the changes to Google Ads and Facebook Ads over the last few years. These changes have created some uncertainty for digital marketers to get the best ROI on their media spend in 2022. This has caused the age-old question to flood marketer’s minds: which social network giant deserves my business’ precious advertising dollars – Facebook or Google?
Google Ads, in essence, is basically a mini online ad campaign in your pocket for local businesses – it’s effective, simple to use, and it won’t break your bank (if managed correctly). This digital marketing powerhouse is essential to as an advertising strategy for any small business. Learn how to make the most of Google Ads with these tips and tricks for how to best use this powerful tool.